Ad Sizes and Insert Guidelines

The information is valid from 1.1.2018.

Print sizes are clean cut sizes to which 5 mm of cutting wastage must be added. Text and other essential elements (frame, logo, image, etc.) may not be placed any closer than 5 mm to the cutting line on the side.

Ads without margins: the ad continues to the side of the page. Elements (images and background) must extend 5 mm over the page edge (cutting wastage). In the materials, frames may not be placed on the page cutting. Don’t place text, logos and other such elements any closer than 5 mm from the cut edge of the page.

Ads with margins: a white margin will be left between the advertisement and page edge. For example, material with frames will be made in this size.

Print ad sizes

Media/size2/11/11/2 vertical1/2 horizontal1/4 vertical1/4 horizontal1/4 square
Alibi434 x 280217 x 280106 x 280217 x 13855 x 280, *45 x 260*217 x 68, *195 x 60106 x 138, *95 x 125
Anna460 x 297230 x 297111 x 297230 x 14661 x 297, *46 x 271230 x 70, *198 x 68111 x 146, *99 x 135
Deko460 x 297230 x 297111 x 297230 x 14661 x 297, *46 x 271230 x 70, *198 x 68111 x 146, *99 x 135
Erä434 x 280217 x 280106 x 280217 x 13855 x 280, *45 x 250217 x 68, *195 x 57106 x 138, *95 x 125
Golflehti434 x 280217 x 280106 x 280217 x 138*42 x 250*195 x 57*95 x 125
Hymy434 x 297217 x 297106 x 297217 x 14658 x 297, *43 x 267217 x 70, *190 x 64106 x 146, *92 x 131
Kaksplus460 x 297230 x 297111 x 297230 x 14661 x 297, *46 x 271230 x 70, *198 x 68111 x 146, *99 x 135
Kanava376 x 248188 x 24894 x 248188 x 124
Kippari434 x 280217 x 280106 x 280217 x 13855 x 280, *42 x 250217 x 68, *185 x 57106 x 138, *90 x 125
Kotiliesi460 x 297230 x 297111 x 297230 x 14661 x 297, *43 x 271230 x 70, *198 x 68111 x 146, *99 x 135
Kotiliesi Käsityö460 x 297230 x 297111 x 297230 x 14661 x 297, *43 x 271230 x 70, *198 x 68111 x 146, *99 x 135
Kotilääkäri460 x 297230 x 297111 x 297230 x 14661 x 297, *47 x 271230 x 70, *202 x 56111 x 146, *99 x 135
Koululainen434 x 280217 x 280106 x 280217 x 13855 x 280, *44 x 243217 x 68, *190 x 44106 x 138, *93 x 118
Maalla460 x 297230 x 297111 x 297230 x 14661 x 297, *46 x 171230 x 70, *198 x 68111 x 146, *99 x 135
Metsästys  ja Kalastus434 x 280217 x 280106 x 280217 x 13855 x 280, *45 x 250217 x 68, *195 x 57106 x 138, *95 x 125
Parnasso400 x 265200 x 265100 x 265200 x 13045 x 265
Seura434 x 280217 x 280106 x 280217 x 13855 x 280, *45 x 260217 x 68, *200 x 60106 x 138, *98 x 130
Seura SuperRistikot210 x 272
Suomen Kuvalehti434 x 280217 x 280106 x 280217 x 13855 x 280, *44 x 243217 x 68, *190 x 60106 x 138, *93 x 118
Suomen Kuvalehti 13-14460 x 280230 x 280112 x 280230 x 13861 x 280, *47 x 256230 x 68, *202 x 56113 x 138, *99 x 126
Tekniikan Maailma434 x 280217 x 280106 x 280217 x 13855 x 280, *45 x 260217 x 68, *195 x 60106 x 138, *95 x 125
TerveysHymy434 x 280217 x 280106 x 280217 x 13855 x 280, *45 x 260217 x 68, *200 x 60106 x 138, *98 x 130
TM Rakennusmaailma434 x 280217 x 280106 x 280217 x 13855 x 280, *45 x 260217 x 68, *195 x 60106 x 138, *95 x 125
TV-maailma215 x 270
Vauhdin Maailma434 x 297217 x 297106 x 297217 x 14655 x 297, *47 x 267217 x 70, *202 x 64106 x 146, *95 x 131
Vene434 x 280217 x 280106 x 280217 x 13855 x 280, *42 x 250217 x 68, *187 x 57106 x 138, *90 x 125
Viva460 x 280230 x 280112 x 280230 x 13861 x 280, *47 x 256230 x 68, *202 x 56113 x 138, *99 x 126
*  No cutting wastage added to the sizes

Insert sizes for stapled magazines

Stapled insertTip-inGlue-drop Contact information
 Size of the magazineMinimum sizeMaximum sizeTop cutting wastageBottom cutting wastageSide cutting wastageGripper marginMinimum sizeMaximum sizeMinimum sizeMaximum sizePrinterContact personTelephone number
Alibi217 x 280105 x 148217 x 280151555105 x 148197 x 26060 x 80177 x 240UPC Print,
Vaasa
Sanna Kitti+358 50 310 0083
Anna230 x 297115 x 160230 x 297510510105 x 148210 x 27760 x 80210 x 230PunaMusta, JoensuuSari Vaittinen+358 10 230 8421
Erä217 x 280105 x 148217 x 280155 – 2058105 x 148197 x 26060 x 80177 x 200Forssa Print, ForssaPekka Sälpäkivi+358 10 618 5761
Hymy217 x 297105 x 148217 x 2975555105 x 148207 x 28760 x 80177 x 240UPC Print,
Vaasa
Sanna Kitti+358 50 310 0083
Kaksplus230 x 297140 x 140230 x 297310510100 x 150210 x 27740 x 60200 x 250Printall,
Tallinna
Katrin Taaring+372 511 0032
Kippari217 x 280105 x 148217 x 280155 – 2058105 x 148197 x 26060 x 80177 x 200Forssa Print, ForssaPekka Sälpäkivi+358 10 618 5761
Kotiliesi Käsityö230 x 297140 x 140230 x 297310510100 x 150210 x 27740 x 60200 x 250Printall,
Tallinna
Katrin Taaring+372 511 0032
Kotilääkäri230 x 297140 x 140230 x 297310510100 x 150210 x 27740 x 60200 x 250Printall,
Tallinna
Katrin Taaring+372 511 0032
Koululainen217 x 280140 x 140217 x 2801515510100 x 150197 x 26040 x 60200 x 250Printall,
Tallinna
Katrin Taaring+372 511 0032
Maalla230 x 297115 x 148230 x 2974558-10105 x 148210 x 27760 x 80200 x 210Hansaprint Oy, TurkuSirpa Hänninen +358 50 363 2977
Metsästys ja Kalastus217 x 280105 x 148217 x 280155 – 2058105 x 148197 x 26060 x 80177 x 200Forssa Print, ForssaPekka Sälpäkivi+358 10 618 5761
Seura217 x 280105 x 148217 x 280151555105 x 148207 x 27060 x 80177 x 240UPC Print,
Vaasa
Sanna Kitti+ 358 50 310 0083
Seura SuperRistikot210 x 272140 x 140210 x 2721523510100 x 150190 x 25240 x 60200 x 250Printall,
Tallinna
Katrin Taaring+372 511 0032
Suomen Kuvalehti217 x 280105 x 148217 x 280151555105 x 148207 x 27060 x 80177 x 240UPC Print,
Vaasa
Sanna Kitti+358 50 310 0083
Tekniikan Maailma217 x 280105 x 148217 x 280155 – 2058105 x 148197 x 26060 x 80177 x 200Forssa Print, ForssaPekka Sälpäkivi+358 10 618 5761
TM Rakennusmaailma217 x 280105 x 148217 x 280155 – 2058105 x 148197 x 26060 x 80177 x 200Forssa Print, ForssaPekka Sälpäkivi+358 10 618 5761
TV-maailma217 x 270105 x 148217 x 270202055105 x 148197 x 25060 x 80177 x 240UPC Print,
Vaasa
Sanna Kitti+358 50 310 0083
Vauhdin Maailma210 x 297105 x 148210 x 29755 – 1358105 x 148190 x 27760 x 80170 x 200Forssa Print, ForssaPekka Sälpäkivi+358 10 618 5761
Viva230 x 280105 x 148230 x 280155 – 2058105 x 148210 x 26060 x 80190 x 200Forssa Print, ForssaPekka Sälpäkivi+358 10 618 5761

The following must be clearly indicated when delivering inserts:
• Advertiser
• Magazine and issue number
• Number of inserts
• Name of the contact person receiving the delivery

Stapled inserts: 
• As break bulk on platforms with parallel-positioned folds or as big folds as possible
• A sheet of cardboard/paper between layers is recommended

Tip-in/glued inserts: 
• As break bulk on platforms or packed in cardboard
• With parallel-positioned or big fold

Glued sample bags/inserts: 
• Packed in cardboard in parallel-positioned layers
• Sheet of cardboard/paper between the layers

Note: Time of delivery for the inserts is 10 working days before the magazine issues release.

Insert sizes for adhesive-bound magazines

  Adhesive-bound insert     Tip-in Glue-drop Contact information  
 MagazineSize of the magazine      Minimum sizeMaximum sizeTop cutting wastageBottom cutting wastageSide cutting wastageProcess wastageMinimum sizeMaximum sizeMinimum sizeMaximum sizePrinterContact personTelephone number     
Anna
8, 20, 33-34, 42, 47
230 x 297115 x 160230 x 2975 3105105 x 148210 x 27760 x 80170 x 257PunaMusta, JoensuuSari Vaittinen+358 10 230 8421
Deko230 x 297115 x 160230 x 29753105105 x 148210 x 27760 x 80170 x 257PunaMusta, JoensuuSari Vaittinen+358 10 230 8421
Golflehti217 x 280115 x 140217 x 2804554105 x 148197 x 26060 x 80167 x 230Hansaprint Oy, TurkuSirpa Hänninen+358 50 363 2977
Kanava188 x 248140 x 148188 x 2485553105 x 148168 x 22860 x 80148 x 200Forssa Print, ForssaPekka Sälpäkivi+358 10 618 5761
Kippari 2217 x 280140 x 148217 x 280155 – 2053105 x 148197 x 26060 x 80177 x 200Forssa Print, ForssaPekka Sälpäkivi+358 10 618 5761
Kotiliesi230 x 297140 x 148230 x 29755 – 1353105 x 148210 x 27760 x 80190 x 200Forssa Print, ForssaPekka Sälpäkivi+358 10 618 5761
Parnasso200 x 265140 x 148200 x 265255 – 2553105 x 148180 x 24560 x 80160 x 200Forssa Print, ForssaPekka Sälpäkivi+358 10 618 5761
Suomen Kuvalehti 13-14230 x 280 115 x 140 230 x 280 151554 105 x 148 210 x 260 60 x 80 180 x 230UPC Print, VaasaSanna Kitti+358 50 310 0083
TM Rakennusmaailma 6217 x 280140 x 148217 x 280155 – 2053105 x 148197 x 26060 x 80177 x 200Forssa Print, ForssaPekka Sälpäkivi+358 10 618 5761
Vene217 x 280140 x 148217 x 280155 – 2053105 x 148197 x 26060 x 80177 x 200Forssa Print, ForssaPekka Sälpäkivi+358 10 618 5761

The following must be clearly indicated when delivering inserts:
• Advertiser
• Magazine and issue number
• Number of inserts
• Name of the contact person receiving the delivery

Stapled inserts: 
• As break bulk on platforms with parallel-positioned folds or as big folds as possible
• A sheet of cardboard/paper between layers is recommended

Tip-in/glued inserts: 
• As break bulk on platforms or packed in cardboard
• With parallel-positioned or big fold

Glued sample bags/inserts: 
• Packed in cardboard in parallel-positioned layers
• Sheet of cardboard/paper between the layers

Note: Time of delivery for the inserts is 10 working days before the magazine issues release.