Ad Sizes and Insert Guidelines
Print sizes are clean cut sizes to which 5 mm of cutting wastage must be added. Text and other essential elements (frame, logo, image, etc.) may not be placed any closer than 5 mm to the cutting line on the side.
Ads without margins: the ad continues to the side of the page. Elements (images and background) must extend 5 mm over the page edge (cutting wastage). In the materials, frames may not be placed on the page cutting. Don’t place text, logos and other such elements any closer than 5 mm from the cut edge of the page.
The placement of adhesive tabs must always be on the right-hand side page.
The following must be clearly indicated when delivering inserts:
• Advertiser
• Magazine and issue number
• Number of inserts
• Name of the contact person receiving the delivery
Stapled inserts:
• As break bulk on platforms with parallel-positioned folds or as big folds as possible
• A sheet of cardboard/paper between layers is recommended
Tip-in/glued inserts:
• As break bulk on platforms or packed in cardboard
• With parallel-positioned or big fold
Glued sample bags/inserts:
• Packed in cardboard in parallel-positioned layers
• Sheet of cardboard/paper between the layers
Note: Time of delivery for the inserts is 10 working days before the magazine issue’s release.
The following must be clearly indicated when delivering inserts:
• Advertiser
• Magazine and issue number
• Number of inserts
• Name of the contact person receiving the delivery
Stapled inserts:
• As break bulk on platforms with parallel-positioned folds or as big folds as possible
• A sheet of cardboard/paper between layers is recommended
Tip-in/glued inserts:
• As break bulk on platforms or packed in cardboard
• With parallel-positioned or big fold
Glued sample bags/inserts:
• Packed in cardboard in parallel-positioned layers
• Sheet of cardboard/paper between the layers
Note: Time of delivery for the inserts is 10 working days before the magazine issue’s release.