Towards Overall Wellbeing

The roots of Kotilääkäri ( = home doctor) extend back more than 130 years as a trusted health magazine. For Kotilääkäri readers, the most important thing is their own well-being and that of their loved ones, overall health. They want to be riding the wave of the latest health trends and treatments. Kotilääkäri also provides everyday psychological information from human relations to self-development and stress management, as well as touching survival stories. Kotilääkäri readers are diversely active women, who are also interested in men’s health. Healthy cooking, interior décor, clothes and beauty are the elements of high-quality life for them. They appreciate news, quality, responsibility and ethics, and also choose products and services from an ecological point of view.

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  • Readers 57 000
  • Reading time women (min) 63

Source: National Readership Survey 2022a, Kantar Oy.


Reader profile

Source: National Readership Survey 2022, Kantar Oy.

Interests of readers

Kotilääkäri's readers are especially interested in following topics
Index figures: Finns’ interest in the topic on average= 100