Active Motorboater

Kippari is the only magazine in Finland specialising in motorboating. The magazine is a real information package for those who like making excursions into inland waters or in the archipelago, fishing, diving, or who have to get to their shoreside cottage whatever the weather. The magazine is filled with technology, the fun of boating, and high-speed atmosphere – without forgetting tips for boat maintenance and repair.

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Reach

Kippari

  • Readers 51 000
  • Encounter contacts * 74 000
  • Reading time (min) 47

Source: KMT AL + total Autumn 2017/Spring 2018, Kantar TNS Oy

* Encounter contacts = Number of eye contacts received by an average page of the magazine (the figure takes into account how many times the readers re-read the magazine and how large a portion of the magazine they read).

Profile

Reader profile

Source: KMT AL + total Autumn 2017/Spring 2018, Kantar TNS Oy

 

Interests of readers

Kippari's readers are especially interested in following topics
Index figures: Finns’ interest in the topic on average= 100

Source: KMT AL + total Autumn 2017/Spring 2018, Kantar TNS Oy