Kippari logo

A New Era of Boating Media

Kippari provides valuable information and experiences for those who travel, camp, fish, or otherwise spend time on the water by boat. In addition to new boats and engines, Kippari also tests used ones and gives useful advice on boat maintenance and repairs. Various boating accessories are thoroughly tested and reviewed. Kippari presents interesting boating destinations and routes and guides readers in good, safe boating skills. Kippari makes its readers boating experts.


Kippari readers are passionate about boating and are willing to invest both money and time in their hobby. They are interested in all new technology, such as the electrification of boating. Even though the boating season in Finland is only part of the year, the hobby does not stop in winter, which is a time for maintenance, repairs, equipment purchases, and planning for the coming season. Kippari is published 12 times a year. The Kipparilehti.fi online service has Finland’s most comprehensive boat test database, and subscribers have access to both Kippari and Vene magazine digital archives.

Magazine cover

Reach

Kippari

  • Readers 53 000
  • Reading time men (min) 58

kipparilehti.fi

Total reach

  • print media + digital media 65 000

Source: National Readership Survey 2026, Fifty5Blue Finland, FIAM AudienceProject August 2026.

Profile

Reader profile

VISITOR PROFILE

Source: National Readership Survey 2026, Fifty5Blue Finland, FIAM AudienceProject August 2026.

Interests of readers

Kippari's readers are especially interested in following topics
Index figures: Finns’ interest in the topic on average= 100

Source: National Readership Survey 2026, Fifty5Blue Finland.

Interests of online visitors

Kipparilehti.fi visitors are especially interested in following topics
Index figures: Finns’ interest in the topic on average= 100

Source: National Readership Survey 2026, Fifty5Blue Finland.

Want to know more?

Antti Tikkanen
Account Director
+358 45 842 7800

Send message