Inquisitive and Skillful Renovator

TM Rakennusmaailma is a special edition magazine for those interested in the home, building and renovation. Its reader is keen to learn about various different methods of both building and renovation and related products and equipment. The magazine’s readers are educated professionals on higher than average salaries, and enthusiasts well versed in the subject. TM Rakennusmaailma also has a digital service rakennusmaailma.fi, where you can find news, read the magazine digitally and explore our comprehensive magazine archive.

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Reach

Overall reach* 164 000

TM Rakennusmaailma magazine

  • Readers 154 000
  • Reading time (min) 34

Rakennusmaailma.fi

  • NUMBER OF VISITORS, TOTAL (NET) / MONTH 50 000
  • NUMBER OF VISITORS, DESKTOP / MONTH 13 000
  • NUMBER OF VISITORS, MOBILE / MONTH 39 000
  • DURATION OF VISIT (MIN) 1,7
  • PAGE VIEWS / VISIT (AVERAGE) 1,5

Source: KMT 2019, 15+ population est. 4 295 000, male population 2 096 000, FIAM – ComScore MMX, December 2019,  6+/mobile 15+.  * Overall reach = Net sum of readers of an average number of the printed magazine and the weekly visitors in the digital versions. 

Profile

Reader profile

Visitor profile

Source: KMT 2019, 15+ population est. 4 295 000, male population 2 096 000, FIAM – ComScore MMX, December 2019,  6+/mobile 15+. 

Interests of readers

TM Rakennusmaailma's readers are especially interested in following topics
Index figures: Finns’ interest in the topic on average= 100

Source: KMT 2019, 15+ population est. 4 295 000, male population 2 096 000

INTERESTS OF THE ONLINE VISITORS

RAKENNUSMAAILMA.FI VISITORS ARE ESPECIALLY INTERESTED IN FOLLOWING TOPICS