Inquisitive and Skillful Renovator

TM Rakennusmaailma is a basic tool for those interested in the home, building and renovation. Therefore, it is read by people who are interested in different methods of building and renovation, and related products and equipment. The magazine’s readers are educated professionals on higher than average salaries, and enthusiasts well versed in the subject.

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Reach

Overall reach 163 000

TM Rakennusmaailma

  • Readers 160 000
  • Encounter contacts * 236 000
  • Reading time (min) 56

Source: KMT AL + total Autumn 2017/Spring 2018, Kantar TNS Oy.

* Encounter contacts = Number of eye contacts received by an average page of the magazine (the figure takes into account how many times the readers re-read the magazine and how large a portion of the magazine they read).

Profile

Reader profile

Source: KMT AL + total Autumn 2017/Spring 2018, Kantar TNS Oy.

Interests of readers

TM Rakennusmaailma's readers are especially interested in following topics
Index figures: Finns’ interest in the topic on average= 100

Source: KMT AL + total Autumn 2017/Spring 2018, Kantar TNS Oy.